MAN Pledges Assist For Coleman Merchandise To Increase Market Penetration

Director-general of the Producers Affiliation of Nigeria (MAN), Mr. Segun Ajayi-Kadir, stated producers are dedicated to enhancing the market penetration of Coleman Wires and Cable merchandise throughout Africa.

Ajayi-Kadir made this promise throughout a current tour of Coleman Wires and Cable Industries’ factories in Arepo and Sagamu, Ogun State.

The MAN DG, accompanied by his group, expressed satisfaction with the massive capability of the factories, stating, ‘there isn’t a doubt that we’ve got witnessed among the best wire manufacturing firms on the continent.’ He continued that, ‘this provides us confidence that we’re heading in the right direction with respect to the economic aspirations of our nation inside Africa.’

Ajayi-Kadir emphasised that MAN would do all the pieces to assist Coleman in no matter methods the corporate wanted their assist.

The MAN DG revealed that the ECOWAS Enterprise Council can be launched by December 2024, offering a platform for the personal sector to deal with financial points impacting African nations, saying, ‘On the regional stage, quite a few protocols have been signed to assist financial actions, however many of those are politically pushed,’ he stated.

He famous that the brand new platform would allow the personal sector to interact immediately with policymakers, saying, ‘as an example, the president of the enterprise council will likely be invited to conferences with heads of state and ministers, permitting us to resolve key points.’ Ajayi-Kadir additionally talked about that one of many platform’s priorities can be to deal with obstacles hindering cross-border worth chains.

He counseled Coleman Industries for its capability to function fuel energy electrical energy independently whereas he additionally acknowledged the challenges confronted by the manufacturing sector, significantly smuggling and dumping.

The managing director of Coleman, George Onafowokan emphasised that Coleman’s aim just isn’t solely to fulfill the Nigerian market but additionally to broaden into different African markets and past.

Onafowokan highlighted the difficulties of penetrating some African international locations, together with excessive tariffs and a scarcity of presidency assist for native producers, including that ‘if we permit different international locations to commerce in Nigeria, why ought to or not it’s troublesome for us to entry their markets? There’s a want to deal with these market entry obstacles.’

He additionally mentioned the significance of increasing Coleman’s capability regardless of business challenges, emphasising that home firms like Coleman are higher suited to constructing a long-lasting legacy in Nigeria than International Direct Funding (FDI).

‘Coleman’s succession plan is proof that home funding can thrive, however sadly, many producers lack such tales. We want assist from MAN when it comes to fiscal coverage,’ Onafowokan concluded.